Digital Marketing Specialist

2024-12-21

Why We Are Hiring ・At ZenGroup, our international team of marketers pride themselves on the unique blend of digital marketing expertise and linguistic prowess that we offer. Our primary goal is to leverage these strengths to assist Japanese companies reach global markets. As our teams begin to grow and retool, we are on the lookout for skilled digital marketing specialists. You will leverage your skills for designing and executing effective marketing strategies, examining data analytics, and acting as a crucial bridge between our clients and the global market. Use your digital marketing expertise to make a difference in bridging Japan with the world. Details ◆What You Can Expect from This Position ・Broaden Your Understanding of International Perspectives: Work with colleagues from over 20 different nationalities and gain a deeper appreciation of global viewpoints. ・Utilize and Learn New Digital Marketing Techniques: Work with a skilled team of digital marketers in areas such as content creation, PPC, and SEO. ・IT skills and efficiency improvement using AI: Opportunities to gain insights into how artificial intelligence can be utilized to improve your work. ◆Voices from the Marketing Team: ＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝ ◆ Magnus / ZenPop English Marketer ・“I’m part of ZenGroup’s subscription box service, ZenPop. Usually, I’m managing social media, communicating with partners, and copywriting. Recently, there have been some changes, and I have been using my market research skills to analyze survey results, edit data, conduct informative meetings with long term subscription users, and develop marketing strategies. It’s been a lot of fun!” ◆ Jessica / ZenPlus Marketer ・”I’m the marketer in charge of social media and influencers at ZenPlus, so I basically decide and create the content that goes on our social media and negotiate with influencers. It’s even better than what I pictured my dream job to be. I know it may sound cheesy, but I truly feel blessed to be able to work here. I think everyone at ZenGroup is very open-minded, understanding, and friendly, and I can always count on them.” ＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝ ◆Duties Include ・Comprehensive Campaign Management: Work together with our sales team, from the initial planning stages to execution and post-campaign analysis, manage the full lifecycle of marketing campaigns to ensure they align with business goals and deliver desired results. ・PPC Ad Management: You’ll be responsible for creating and managing pay-per-click advertising campaigns on platforms like Meta and Google Ads. This involves strategizing, budgeting, and continuously optimizing for better performance. ・Social Media Management: Oversee the customer’s presence on social networks like Facebook and Instagram. This includes content planning and scheduling, audience engagement, and maintaining a consistent brand voice across these channels. ・Data Analysis and Reporting: Regularly analyze data from various digital marketing initiatives, draw insights from campaign performances, and compile comprehensive reports for our customers’ review and strategy adjustment. ◆Example Day at Work 9~10 Morning routine/Catch up: Arrive at work, get coffee, read up on current marketing trends, and touch base with other team members. 10~11 Catch up: Read and reply to emails, discuss project development. 11~12 Focus Block: Work on your assigned project(s). 12~13 Lunch Break. 13~14 Data: Analyze campaigns and sales data, make reports for customers, cultivate ideas/suggestions to improve results for Japanese customers. 15~17 Focus block: Carry ideas forward through campaign planning and execution. 17~18 Wrap up: Finish any leftover emails, touch base one last time with team members to update on what got done/didn’t get done, wrap any leftover work. ◆Employment Type ・Permanent Employee (Full Time) *There is a 3-month probationary period. *Salary and benefits remain the same during the probationary period. ◆Location Osaka Sakaisuji L Tower, 1 Chome-7-7 Kawaramachi, Chuo, Osaka, Osaka Prefecture, Japan ※This position requires to come to the office. We do not allow remote work for full-time positions. ◆Working Hours ・9:15 ~ 18:15 (fixed working time required for the first few months due to OJT) →Two days off per week (Saturday + Sunday) ・Flex Time (Available after approval from management) →Core time: 10:00 ~ 16:00 →Up to 2-hour lunch break Additional Days Off: Year-end and New Year’s holidays (Dec. 30th ~ Jan. 2nd) Total 26 paid days off per year (increases year over year) ◆Salary ・￥270,000~ per month (Based on previous experience and ability) ・Bonus twice a year (June and December) ◆Benefits ・Raise once per year ・Transportation Allowance (Up to 30,000 per month) ・Relocation Allowance of ¥100,000 provided for relocation support 1 month after joining (Must be at least 60KM away from the head office, measured in a straight line) ・Overtime Pay (Paid by the minute) ・Unemployment Insurance, National Health Insurance, Worker’s Accident Insurance ・Business casual dress code (No suit required) Who We Are Looking For ◆Personality ・Excellent Communication: The candidate should have strong written and verbal communication skills. Familiarity with the concept of reporting, informing, and consulting is essential, indicating an ability to effectively communicate within a team structure and adhere to Japanese business communication norms. ・Self-Motivated and Growth-Oriented: We are looking for someone who is proactive, eager to take on new challenges, and focused on personal and professional growth. The candidate should bring innovative ideas and a positive attitude to the department, enhancing the overall team dynamic. ・Cross-Cultural Communication Proficiency: The ability to professionally interact with individuals from diverse backgrounds and nationalities is crucial. This includes respecting cultural differences and effectively navigating multi-cultural business environments. ・Strong Analytical Skills: The candidate should be adept at working with data, analyzing various metrics, and identifying areas for improvement. This involves a thorough understanding of data analysis tools and the ability to translate data insights into actionable strategies. ◆Must Have Skills ・2 or more years of digital marketing experience (Campaign planning, execution, KPI management, reporting). ・PPC experience (Meta, GADS, etc). ・Native-level English. ◆Preferred Skills ・Conversational Japanese (JLPT N3 or better). ・SEO (keyword research, page optimization, writing). ・Basic design skills (Figma, Canva, Photoshop). ・HTML/CSS skills (Blog/Webpage editing understanding basic website functionality). ・Email Marketing experience. ・SNS Management. ・Influencer Marketing. ◆Visa requirement ・All Applicants must possess a valid visa that permits work or employment in Japan. Hiring Process ◆Hiring Process ・First Interview – Hiring Team (45-60 mins, Online or In-person). ＊Marketing & Logic Tests (Excluded for Online Interviews). ↓ ・Second Interview – Marketing Team (45-60 mins, In-person required). Travel Reimbursement up to ¥27,000 available for applicants outside the Kansai region. ＊Marketing & Logic Tests (If not completed during the first interview). ↓ ・Third Interview – HR Planning Leader (30-60 mins, Online or In-person). ＊Company Culture Test. ↓ Hiring Decision. Ready to apply? 応募フォームへ進む

Language Requirements

Apply for this position

I have a favour to ask. When you apply to ZenGroup, please tell them that you heard about the position on EPIC JAPAN JOBS. This helps to keep this job board sustainable, so I'd be greatful for your support with this.

– Kevin, Founder of EPIC JAPAN JOBS

Continue applying